Privacy Policy

This Privacy Policy sets out how American Service Alliance (“we,” “us,” “our”) handles the information we collect through americanservicealliance.com and while providing appliance repair service. We have kept it in plain language on purpose – the same way we would walk a customer through it standing in their own kitchen.

1. Who and what this policy covers

It applies to information gathered when you browse our site, phone our office, request a repair, or fill out our online scheduling form. It does not extend to other companies’ sites we may link to.

2. The information we collect

What you tell us directly. Booking an appointment – by phone, on our site, or through our scheduling form – means giving us your name, service address, phone number, email address, and a description of the appliance and what it is doing, along with the brand and model number if you have them.

Payment information. A payment processor handles transactions at the time of service; full card numbers are never stored on our own systems.

What gets logged automatically. Like nearly every website, ours records basic technical details on each visit – IP address, browser and device type, the referring page, and which pages you looked at. That data helps keep the site running and shows us what visitors actually find useful.

Our online scheduling widget. The booking tool embedded on this site comes from a third-party scheduling provider. Whatever you enter into that form is passed to them so your appointment can be created, and it falls under both their privacy practices and this one.

3. What we do with your information

• Schedule your appointment and send you arrival and technician details.
• Carry out the repair, keep a service record, and follow up afterward.
• Process payment and issue invoices and warranty paperwork.
• Answer questions and handle warranty claims.
• Look at overall trends to improve the website and the service itself.
• Satisfy our legal, tax and insurance obligations.

4. Texting and calling you

Give us a mobile number and we may text or call about your appointment – confirming the visit, letting you know a technician is en route, or a components update. Standard message and data rates from your carrier can apply. Reply STOP at any point to opt out of non-essential texts, or just mention it to the technician or the office; we will still need a way to reach you about anything already booked.

5. Who information gets shared with

We never sell personal information, to anyone, under any circumstance. It is shared only where the work genuinely requires it:

• Operational vendors – our scheduling platform, payment processor and communications tools.
• Your assigned technician, who needs the address and appliance details to actually do the job.
• Government or legal authorities, if disclosure is legally required.
• A future owner of the company, should American Service Alliance ever be sold or merged – still bound by this same policy.

6. Cookies and site analytics

A small set of cookies keeps the website functioning correctly and shows us, in broad terms, how it gets used. Blocking or clearing cookies in your browser is entirely your choice; the site keeps working either way, though a few conveniences may drop off.

7. How long records are kept

Service records – appliance details, components installed, warranty dates – are kept as long as needed to honor a warranty and meet our tax and legal obligations, typically a period of several years. Ask us to drop contact details we hold for marketing purposes and we will.

8. Protecting your information

We take reasonable administrative and technical precautions with the information we hold. No system is risk-free and we cannot promise absolute security, but your information is handled the way we would want our own handled.

9. Your rights and choices

You may ask to access, correct or delete the personal information we hold about you, or ask us to stop marketing messages. Depending on where you live, state privacy law may grant further rights. Reach us at info@americanservicealliance.com or (718) 000-0000 and we will respond promptly.

10. Children

Our services are intended for adults. We do not knowingly gather personal information from anyone under 13.

11. Other websites we link to

Our site occasionally links out to manufacturer sites and other third componenties we have no control over. Once you leave our pages, their privacy practices govern, not ours.

12. Updates to this policy

This policy may be revised as our practices evolve. The “last updated” date at the top of the page marks the current version.

13. Reaching us

Questions about any of this are welcome. Call (718) 000-0000 or email info@americanservicealliance.com.